How would you feel about pouring four pints of milk over your head?
While it may not be everyone's idea of fun, it has become the latest internet craze thanks to the antics of a group of students in Newcastle.
Imaginatively titled Milking, videos on YouTube show the guys dousing themselves in the drink in a range of different locations – such as outside supermarkets, trains, busy restaurants and shopping centres.
Northumbria University student George Hoyland told Sky: "It started off as a bit of a dare really, just us messing about in the kitchen."
Tom Symington, who also takes part, said: "We know it's ridiculous, everyone is saying that and we completely accept that."
However, when they realised how much fun they were having, they decided to make a few videos.
It's certainly one way to pass the time and the lads all look like they are really enjoying themselves, despite how ridiculous they look.
Posted by Mark Wilkins
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